About Us

 

 

Purple Carrot is my pride and joy, a jewelry company born and bred in South Africa. It all started with a dream of mine, Alita du Plessis, to create high-quality designer jewelry.

The inspiration came from my own struggle with severe allergic reactions to the nickel in traditional metals, including my wedding ring. I wanted to design unique stainless steel pieces for others who face the same issue.

Realizing the lack of local suppliers for designer stainless steel jewelry in South Africa, I decided to start Purple Carrot. Our hypoallergenic jewelry is perfect for the South African climate, ensuring that our pieces won’t tarnish or irritate the skin.

From the very beginning, Purple Carrot has been built on the values of empowerment, family, and fashion. My mission is to provide South Africans with high-quality stainless-steel jewelry that will stand the test of time.

Our dedicated team works tirelessly to bring you a variety of superior items. We offer a wide range of modern, hand-finished products inspired by the latest trends, including necklaces, bracelets, earrings, rings, bangles, key rings, and even leather products like wallets and handbags.

Purple Carrot jewelry is all about style and timelessness. We craft each piece with the utmost care to ensure it is unique and upscale. Our products can be personalized with quality engraving and custom designs, adding a special touch to your everyday wardrobe. We’re passionate about helping you capture and carry special memories and moments.

Each piece from Purple Carrot is a unique masterpiece, and we strive to make them affordable because we believe everyone deserves a Purple Carrot.

 

OUR BRAND PROMISE

Purple Carrot promises high quality, personalised pieces of jewelry.  We strive to help our customers celebrate all of life’s especial moments assisting you to tell your personal life-story through self-expression and personalization.  We strive to put special individual Care and attention into the  making and quality of our products before reaching you, our valued customers.

Our personal touch and consistent commitment to our customers, provides an environment like too other. To explore and experiment with different styles and designs, ensuring that every Purple Carrot experience is just as unique as you.